Pittsburgh Internet Marketing – Pay Per Click (PPC) Explained – Do’s and Don’ts

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Pay Per Click (PPC) maybe just what your sites needs to start seeing an explosion in traffic but chances are it’s not. In our experience PPC is a great supplement to any internet marketing campaign but shouldn’t be the primary focus. PPC is most profitable when you attempt to go after many less sought after keywords (5-6 keyword phrases) instead of bidding on just a handful of very competitive keywords (1-2 keyword phrases).

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Technorati Tags: click, Engine, Internet, keywords, Marketing, Optimization, pay, per, PPC, Search, SEO

Tagged as: click, Engine, Internet, keywords, Marketing, Optimization, pay, per, PPC, Search, SEO