Jul
03
Posted under
social media marketing by admin
Lisa Buyer, The Buyer Group, interviews Neil Johnson, High Road Communications, about the use of social media in a PR campaign. Neil discusses one such example, Canada’s mobile company, Telus, and their business solutions group, uses their editorial calendar through social to create more content and links around their news. Neil goes on to give some tips about how to create an editorial calendar that integrates social media tools. All marketing and communications disciplines have a role to play using social media, in particular when it comes to relationship building.
For more information on speaking at SES, please visit: http://www.searchenginestrategies.com
Duration : 0:3:6
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Technorati Tags: Facebook, high road communications, howto, linkedin, lisa buyer, neil johnson, public relations, search butterfly pr campaign, SEM, SEO, social media, social media tools, telus, the buyer group, twitter, youtube
Jun
04
Posted under
social media marketing by admin
social media marketing has been effective with B2C companies like Dell, Southwest Airlines, Proctor & Gamble and Home Depot. But what about B2B Social Media Strategies? Cisco has been in Social Media since 2005 and has had great success with it. Chris Yates from Huddle Productions is helping companies with B2B Social Media Strategies & Video Production. Here is the video slide presentation.
Duration : 0:4:26
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Technorati Tags: b2b, B2C, Chris Yates, Cisco, Dell, Home Depot, Huddle Productions Video, Proctor & Gamble, social media, Southwest Airlines
May
08
Posted under
social media marketing by admin
http://www.fdnmanager.com This is an excerpt from Sean Croxton’s one-hour social media marketing lecture at the LIVE Functional Diagnostic Nutrition workshop in San Diego, CA. The FDN workshop is coming to Toronto May 21 & 22, 2010 and Chicago June 10 &11, 2010. Learn how to get to the root cause of health challenges. Work from home! No prerequisites required. Just a passion for health! Learn more at http://www.fdnmanager.com
Duration : 0:8:44
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Technorati Tags: health, nutrition, personal training, sean croxton, social media, vaynerchuk, work from home