If you are involved in MLM or Network Marketing, you already know that leads are the lifeblood of your business. Without them, you have no business. So, the most important business activity that you can be doing each and every day is network marketing prospecting. Looking for people who might be interested in either making some extra money or generating a full time income with a new home based business. In today's economy, you would think that would be pretty simple!
There are a variety of "old-school" network marketing prospecting strategies that you can implement that will generate some results - flyers, business cards, dvds, elevator speech, home meetings. These approaches are feet to the pavement, belly-to-belly marketing that will work but takes a lot of time and you really need to have the right personality to implement these strategies successfully. They certainly can work and should not be avoided 100%.
The Top Network Marketing Prospecting Strategy
Marketing your network marketing business ONLINE is the top strategy of all of the top MLM'ers today to generate more leads to their trade on a daily basis and online marketing provides a far greater reach. You can deliver your message to thousands each day rather than 5-10 people. What do you think this would do for your business?
Things you can do TODAY to start to carve out your own piece of internet real estate to start your online network marketing prospecting:
1. Create An Online Identity or Brand: This falls into the category of "attraction marketing" and includes establishing a self-hosted blog and having a Twitter and Facebook account. Doing this will eventually generate leads for you, but at first what it will do is to provide you with some authority. Your prospects will be able to learn a little bit about you and you will appear as someone who takes their business seriously. I don't know about you, but someone who I am considering doing business with, I Google them first. If I cannot find them online, I most likely will not do business with them. This is 2010 after all!
2. Purchase A Domain For Your Affiliate Link: And, mask forward it (you can do this at your domain host very easily). Everyone who joins a network marketing business will get an affiliate link to their replicated website (it's better to drive online traffic to a lead capture page but you should still purchase a domain for your replicated website). When you choose your domain name, mask forwarding will allow you to name your page and enter keywords for your site. This simple step will put you prior to the majority of your competition or either do not know to do this or who do not intend to spend the $10 for a domain name!
3. Get an Auto-Responder Account: I tell you from experience to do this as quickly as possible. I "wasted" many months online before I got one and had no leads to show for my efforts! You will wish to capture your prospects name and email address so that you can follow-up with them via email. They say that it takes a person seeing an offer 7 times before they buy.
These are just a few ways that you can get started today to begin your online network marketing prospecting. Sure, there is much to learn but, just by doing these few simple steps you will leap ahead of much of your competition!
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